Director of Sales & Marketing-Senior Living

Job Description

The Sales and Marketing Director is responsible for lead generation and management, conducting sales presentations, closing sales, and meeting monthly goals. Community Directors and the home office provide support to this role with a collaborative goal to reach and maintain 100% occupancy.

About Iris Memory Care:

Iris Memory Care of Rowlett is new construction and features state-of-the-art memory care managed by Iris Senior Living.

Iris Senior Living is the industry leader and innovator in assisted living for those with Alzheimer's and other forms of dementia-related illness. Currently we have an opportunity available for an enthusiastic healthcare professional to be the Sales and Marketing Directorfor our brand new Memory Care community in Rowlett, TX. Conveniently located directly off the George Bush Turnpike, our location offers easy commuter access for anyone living in the greater Dallas area and is 20 minutes from Downtown.

Come join us and play a meaningful role with a career path in our company and have an impact in our resident's lives. We offer an excellent base salary plus significant bonus with benefits packages and career growth opportunities.

If you are looking for a rewarding position and a great company culture, we urge you to apply!

Check out our website at www.IrisRowlett.com

Position Details:

  • Community Name: Iris Memory Care of Rowlett

  • City, State: Rowlett, Texas 75088

  • Status: Full Time

  • Shift/Hours: Business hours with evening and weekend availability to meet with families and prospects at optimal times. Rotational MOD with other property level Directors.


The following responsibilities are normal for this position. This list is not to be construed as exclusive or all-inclusive. Other duties may be required and assigned.

  • With direction from the Home Office, develop and execute the overall marketing and sales plan for the community

  • Increase and maintain occupancy levels and revenue production of the community

  • Generate and maintain sales leads

  • Complete presentations and tours with prospects and subsequently close sales

  • Develop and maintain relationships with residents, families, and professional referral sources in the area

  • Record all sales and marketing traffic and submit reports to the Executive Director and Home Office

  • Maintain up-to-date records of all communication with prospective residents

  • Maintain ongoing awareness of competitors actions, rates and census

  • Interacts with all leads whether provided through advertising, public relations, referral, or personal contact and to turn those leads into residents of the Community through the use of professional selling skills

  • Work with Community Directors and Home Office to develop and coordinate large activities for residents and prospective residents

  • Coordinate community advertising with the Home Office

  • Serve as manager on duty at the community as assigned



  • Three or more years of progressive sales experience in the senior housing industry; Experience with Dementia residents helpful

  • Working knowledge of sales and marketing concepts to include principles and methods for promoting and selling products or services

  • Demonstrated success in planning, implementing, and evaluating successful marketing campaigns

  • Understanding of marketing strategies and tactics, and sales techniques

  • Experience and training in consultative selling skills is highly preferred

  • Working knowledge of personal computers and software to include Microsoft Office and CRM

  • Knows procedures for lead tracking; keeping accurate records on all leads and prospects

  • Must have the ability to work well under stress, complete assignments accurately, work independently, and manage time effectively

  • High degree of initiative and creativity, good judgment, and professional ethics

  • Strong organization skills, able to multi-task, and can manage time to meet frequently changing deadlines in a fast-paced environment

  • Strong management skills and the ability to work effectively in a team setting


Iris Senior Living does not accept unsolicited resumes from headhunters, recruitment agencies, or fee based recruitment services. Iris Senior Living is an equal opportunity employer and will consider all applicants without regard to race, marital status, sex, age, color, religion, national origin, veteran status, disability or any other characteristic protected by law.



Company Description
Iris Memory Care of Rowlett is new construction and features state-of-the-art memory care.
Check out our website at www.IrisRowlett.com

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